I’m Tyler Torti

Do you find yourself wondering about the next steps to achieve your business goals? Does your digital strategy seem misaligned with your company's mission and vision? If so, I can help.

As a visionary creative leader, I've dedicated my career to leading and producing innovative digital brand strategies that not only expand market awareness but also transform community engagement and drive market disruption.

Beyond crafting impactful brand narratives, I specialize in developing efficient processes that empower you to do more with less, streamlining your operations to maximize impact while minimizing overhead. Together, we will design custom solutions that perfectly fit your business needs, ensuring your digital strategy not only reaches but also resonates deeply with your target audience, and aligns flawlessly with your goals.

 

Creative solutions for any challenge

 
 
 

 

MY SERVICES:

 

Strategic Media Planning and Campaign Execution: Developing and executing comprehensive media strategies and campaigns, utilizing both digital and traditional platforms for maximum reach and effectiveness.

Integrated Media Production Management: Overseeing the entire lifecycle of media projects, from conceptualization to completion, ensuring they align with your objectives and industry standards.

Creative Content Development and Scriptwriting: Crafting compelling, engaging content and scripts for a variety of media formats, tailored to your message and brand.

Crisis Management and Production Problem-Solving: Navigating through production challenges and crises with expert problem-solving skills, ensuring projects stay on track under any circumstances.

Technical and Creative Studio Consultation: Providing expert advice on custom set design and setup, including the integration of technical and creative elements to enhance the quality and impact of your productions.

Training and Team Leadership in Media Production: Leading and training media production teams, enhancing their skills in technical, creative, and strategic aspects of media projects.

Quality Assurance in Media Production: Overseeing the production process to ensure high-quality outputs that meet industry standards and client expectations.

 
 

MY WORK:

Tucker Carlson Network
Custom Set Design

Led two custom studio builds in Maine and Florida for the Tucker Carlson Network. Defined creative approach for blending physical set with virtual elements. Oversaw and managed studio build out, virtual scene design (windows), lighting, audio, set design.

 
 

Custom sign design

 
 

Before/After

 

Business Made Simple
Virtual Production

Lead producer for the first mixed reality project shot in Nashville, TN.

Defined creative approach blending physical set with virtual elements. Led the physical set design, assembled an international virtual production team, led installation of all virtual production technology, oversaw virtual set design (Unreal Engine), on-set producer.

 
 
 

SAMSUNG
Branded Educational Content

Lead producer & writer for Samsung’s “Virtual Voyage” as part of the CEDIA Expo. Multiple episodes of branded content for a limited audience.

 
 
 

Coca-Cola
Creative Production, In-Game Ads, Next Gen Vending, Conversational AI

During my time at Coca-Cola, I helped launch the internal creative agency “Coca-Cola Studios” as one of two producers and served as Creative Lead for Coca-Cola Digital Innovation.

For the Digital Innovation team, I worked on a variety of cutting-edge projects in partnership with internal stakeholders and external platforms and digital agencies. I represented the company at trade shows, designed an automated content solution for our Next-Generation Vending pilot, and led internal creative efforts to explore how chatbots could simplify the consumer experience.

 

Producer, Writer, Director for Coca-Cola Studios promo

 
 

Creative Lead, In-Game Ads test

 
 
chatbot.conversationdesign.tylertorti.jpg

Conversation Designer for branded chatbot demos

 
 

Creative Lead - automated content for Coca-Cola Next Gen Vending

 
 

Various Clients
Content Production

Over 20 years experience in long and short form creative production.

 
 
 

CMA Awards
Branding & Cross-Platform Strategy

CMA Awards brand refresh + social assets (Country Music Association). Read a full breakdown of the strategic efforts I led here.

 

LOGO Redesign (THEN TO NOW)

 
 

Animated Social Assets

 
 

Quote cards with new logo design